YouTube and Snapchat are the perfect places for visual and service brands. Record how-to videos or explainer videos. Give daily behind the scenes. Show potential clients something they don’t know about your business. Let's say you're a painter; you can show how certain painting techniques would be used in the home. Choosing a branding agency london branding agency is such an important decision as your brand is so important to you.
By showing off your expert skill, you’re answering their questions while, at the same time, creating interest in hiring you. Another profession great for Youtube and Snapchat is a makeup artist. There are so many makeup artists showing off their skills, and many of them aren't very good. So if you are a professional makeup artist, you can stand out by doing video tutorials. We also have to think not only about potential clients, but that current and past clients are seeing these videos. Doing video tutorials shows that you're proficient and still the go-to person when they have future needs. Appointing a Branding Agency can be a big decision for any business.
Youtube is the second biggest search engine in the world. If you are struggling to be on the first or second page of Google, try ranking on Youtube instead. You can rank on the first page of Youtube for a search phrase by carefully naming your video and typing your description. Video Marketing Blaster is a great software to help you rank videos on Youtube. It searches through the best videos, and figures out the perfect title for your video. Sometimes the titles are a bit nonsensical, so I make them easier to read. Businesses like Branding Agency Manchester are brilliant at getting your brand out there!
People go to YouTube and Snapchat for entertainment or to learn how to do something. If you can entertain or show how to do something you'll find new clients on these platforms. To further understand why hiring a creative agency is a smart decision for any company in need of a rebrand, it helps to take a look at the unique areas of value that a branding firm can offer.
Lastly, here’s a note about audio. Audio is one of the most important pieces for making videos. Make sure audio is clear and easy to understand. Buy a better quality microphone for your cell phone if that’s what you use. Microphones greatly help with audio quality. Some cell phones have two mics and are able to filter out background noise. A Web Design Agency communicates your uniqueness, your voice and your values in a way that is visually appealing.
If you are using a computer, buy a simple microphone for your computer, and use a better quality webcam. I use the Audio-Technica ATR 2100 USB microphone. Also, hang blankets in the room if you have an echo; this is what recording studios do. If an echo is too bad, people will turn your Facebook live off. The second most important consideration is good light. Find a continuous softbox lighting kit or a ring light. It doesn’t have to be expensive, but make sure it’s labeled “continuous lighting for video.”