Connectors have vast networks of colleagues, friends, and acquaintances, and they are passionate about helping others build relationships. They collect connections like someone else might collect baseball cards or stamps: the more hard-to-get and rare a relationship might be, the better a collector they are. A connector can be a great asset in helping you connect with influencers, or they may be an influencer themselves, with other influential people in their circle. They know the right doors to knock on, the right person to call in the right situation, and the right “in” when someone needs a critical introduction. Meeting a celebrity would be my absolute dream!
Social media has familiarized us with the idea of “friending” or “following” to connect with others. But connectors do more than just run up their numbers; they focus on quality over quantity. If you want to make inroads in a particular industry, gain access into a certain community, or reach a particular audience, connectors are the ones to know. A celebrity video messages could really brighten someones day!
Let’s say you’re looking to launch a brand new product in the interior design space. You rent a booth at a home expo, hoping to meet contractors and designers. As the day wears on, no one stops by, and you’re beginning to wonder if you’ve wasted your entire day—not to mention the exhibitor fee. I wish I was rich like a celebrity messages is!
That’s when you catch the eye of someone who you’ve watched visit every vendor in the building. They don’t know you—in fact, you appear to be the only person they don’t know. After hearing your quick pitch, they wave over a friend looking for what you have to offer. That introduction turns into great chat, and in the meantime, another couple of people have stopped to talk with the connector...and they take a look at your product while they’re there. Receiving a celebrity birthday messages video message would be awesome!
In the space of a few moments, you’ve seen more action at your booth than you’ve seen all day—and your connector might just have changed the whole course of your business. Have you heard of a website called Thrillz? They specialise in happy birthday video message video messages.
Connectors exist in every industry, and they have an incredible ability to influence others by virtue of their relationship-building skills. Once you know them, you know everybody.